Digital Marketing Executive

I build digitalstrategies thatdrive growth.

SEO • Digital Marketing • Google Ads • Meta Ads • WordPress

I specialize in SEO, digital marketing, website optimization, paid advertising, social media marketing, analytics, and creative campaigns that help businesses improve their online presence.

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SEO

Meta Ads

Google Ads

GEO

WordPress

About me

I'm a Digital Marketing Executive with hands-on experience in SEO, Google Ads, Meta Ads, social media marketing and WordPress website management. I'm skilled in keyword research, competitor analysis, technical SEO audits, campaign optimization and content creation.

I use Google Analytics and Google Search Console to monitor performance and guide website and campaign improvements. Since February 2026 I've worked at 5Elements Entertainments, and I hold an MBA in HR & Marketing and a B.Sc. in Computer Science. Digital marketing experience so far: ….

SEO & Search

Keyword research, technical audits and on/off-page optimization.

Digital Advertising

Google Ads and Meta Ads campaigns built around measurable goals.

Social Media

Content planning, posting and community-facing campaign work.

Web & Analytics

WordPress management, site performance and analytics tracking.

What I do

Four areas that come together on every campaign — search visibility, paid growth, the web platform behind it, and the creative that carries the message.

SEO & Content

On-Page SEO
Technical SEO
Keyword Research
Competitor Analysis
SEO Content Writing
Blog & Landing Page Optimization

Paid Advertising

Google Ads
Meta Ads
Search Engine Marketing (SEM)
Audience Targeting
Lead Generation
Campaign Optimization
Performance Tracking

Websites & Social Media

WordPress Design & Customization
Content Publishing
Social Media Marketing
Audience Engagement
Marketing Creatives

Analytics & Tools

Google Analytics
Google Search Console
Ahrefs
Semrush
Canva

Experience

Feb 2026 — Present

Digital Marketing Executive

5Elements Entertainments

Execute on-page and technical SEO activities, including keyword research, competitor analysis and website audits using Ahrefs, Semrush and Google Search Console.
Manage and optimize Google Ads and Meta Ads campaigns for lead generation, including audience targeting and performance tracking.
Analyze website traffic and campaign performance with Google Analytics and Google Search Console to find optimization opportunities.
Manage WordPress updates, customization and content publishing, focusing on SEO, site performance and user experience.
Create and optimize blog content and landing pages to support organic visibility and lead generation.
Design marketing creatives and social media content for promotional campaigns; manage posting, engagement and brand promotion.

SEO strategy
Keyword research
Competitor analysis
Website audits
Search performance monitoring
On-page SEO
Off-page SEO
Content strategy
Backlink strategy
Social media management
Creative marketing
WordPress management
Digital marketing campaigns
Google Search Console
Google Analytics
Ahrefs
Semrush

2024 — 2025

Senior Sales Executive

HDB Financial Services

B2C lead generation
Customer acquisition
Field sales
Retail outlet marketing
Telecalling campaigns

Dec 2025

Digital Marketing Internship

SLA Institute

Meta Ads
Campaign creation
Audience targeting
Campaign optimization

Dec 2025

Digital Marketing & Social Media Internship

Shain Digital Marketing Agency

Digital marketing
Social media management
Creative design
Canva

Education

2021 — 2023

Master of Business Administration (MBA) — HR and Marketing

A V C College of Engineering

2018 — 2021

Bachelor of Science (B.Sc.) — Computer Science

A V C College (Autonomous)

Selected work

Meta Ads Manager showing campaign leads, cost per result and spend

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Meta Ads • Lead Generation

Meta Ads Campaigns

Lead generation campaign performance in Meta Ads Manager, including results, cost per lead and campaign spend.

12–17 September 2026
50 leads at ₹34.49 per lead
New 12/09 Leads Campaign

SEO dashboard for 5edigital.com showing 85 percent site health, 36 organic keywords and 452 backlinks

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SEO • Website • Analytics

SEO & Website Optimization

SEO performance snapshot for 5edigital.com, covering site health, search visibility, organic keywords and backlinks.

85% site health
36 organic keywords
452 backlinks

Google Ads dashboard showing 2 conversions, 4.86 thousand impressions, 88 clicks and 136 rupees average CPC

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Google Ads • Campaign Performance

Google Ads Campaigns

Google Ads performance overview for 20 May–5 June 2026, showing recorded conversions, impressions, clicks and average cost per click.

2 recorded conversions
4.86K impressions
88 clicks
₹136 average CPC

Google Ads overview showing 11 clicks, 259 impressions, 223 rupees average CPC and 2.45 thousand rupees cost, from 21 September to 3 November 2026

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Google Ads • Search Performance

Google Ads Performance Overview

Google Ads account overview for 21 September–3 November 2026, tracking clicks, impressions, average cost per click and spend over time.

11 clicks
259 impressions
₹223 average CPC
₹2.45K cost

SEO • Digital Marketing • VFX

5Elements Entertainments

Digital marketing and SEO work focused on improving online visibility, search presence, website performance, content strategy, backlink development, and creative marketing for a VFX outsourcing company.

Website screenshot
SEO performance
Search Console
Marketing creatives

View Project →

Social Media • Content • Design

Social Media & Creative Marketing

Social media creatives, marketing posters and advertisement designs produced to support brand promotions and content campaigns.

Social creatives
Marketing posters
Ad creatives
Brand promotions

Tools I use

AhrefsSemrushGoogle Search ConsoleGoogle AnalyticsGoogle AdsMeta AdsWordPressCanva

Let's work together.

Have a digital marketing project, SEO requirement or campaign in mind? Let's connect.

Email Me Call Me LinkedIn

umashankar.t2809@gmail.com +91 97902 02907 linkedin.com/in/umasankar-t